Personal growth isn’t a solo journey. Whether we’re leading teams, mentoring individuals, or coaching ourselves through challenges, growth happens in relationships. And the best coaching? It doesn’t just develop skills - it unlocks potential, ignites confidence, and creates lasting transformation.
That’s why coaching isn’t just a skill - it’s a leadership style.
The Coaching Leadership Style: More Than Just Advice
Traditional leadership says: "I set the vision. You follow."Coaching leadership says: "Let’s uncover your strengths, align them with your purpose, and remove what’s holding you back."
A coaching leader isn’t there to micromanage or dictate solutions. Instead, they ask powerful questions, challenge assumptions, and create the conditions for growth.
They build teams that don’t just execute tasks, but think, problem-solve, and take ownership.
And at the core of this? Trust.
BRAVING the Fire: Trust as the Foundation of Coaching Leadership
Coaching leadership thrives in environments of psychological safety. People need to know they can take risks, admit mistakes, and stretch beyond their comfort zones without fear of failure.
Brené Brown’s BRAVING framework lays out the pillars of trust—and every great coaching leader embodies them:
🔥 Boundaries – Clear expectations foster independence, not micromanagement.
🔥 Reliability – Trust is built in the small moments. If you say you’ll do something, do it.
🔥 Accountability – Own mistakes and model learning forward. No blame-shifting.
🔥 Vault – What’s shared in confidence stays in confidence. No gossip.
🔥 Integrity – Choose courage over comfort. Stand for what’s right, even when it’s hard.
🔥 Non-Judgment – Space for learning means space for mistakes. Judgment kills innovation.
🔥 Generosity – Assume positive intent. Believe in your people before they believe in themselves.
When leaders build trust brick by brick, coaching stops being a technique and becomes a culture.
Coaching in Leadership: What It Looks Like in Action
A coaching leader doesn’t just manage: they mentor. They don’t just delegate: they develop.
Instead of giving solutions, they ask powerful questions: "What do you think?"
Instead of correcting mistakes, they turn them into learning moments: "What did we learn? What will we do differently next time?"
Instead of expecting blind execution, they connect work to purpose: "How does this align with what you care about?"
Coaching leadership isn’t about control; it’s about creating the conditions where people thrive.
Fueling Growth: Leadership as a Coaching Practice
Growth isn’t just about what people do; it’s about who they become in the process. Coaching leaders know that skill-building is important, but mindset-shifting is transformational.
That’s why coaching leadership focuses on these core elements:
🔥 Self-Awareness & Reflection – The best leaders develop others by first developing themselves.
🔥 Strengths-Based Growth – Stop fixing weaknesses. Start amplifying strengths.
🔥 Accountability with Empathy – Hold high standards while supporting the human behind the work.
🔥 Encouraging Ownership – The goal isn’t compliance. It’s confidence.
The Next Step in Your Leadership Journey
If you’re ready to move beyond just managing and into leading with impact, confidence, and authenticity, then it’s time to step into a leadership style that aligns with who you truly are.
💚🔥 The Leadership Landing Program isn’t just about learning to coach others: it’s about embracing your natural leadership power, uncovering your inner dragons, and leading in a way that feels true to you.
🐉 Own your strengths: Lean into the leadership style that fits you best, whether that’s coaching, visionary leadership, or something entirely unique to you.
🐉 Embrace your dragons: Unpack the beliefs, habits, and instincts that drive you, so you can lead from a place of self-awareness and confidence.
🐉 Unlock your core power: Step beyond imposter syndrome and into a leadership style that’s deeply rooted in your values, strengths, and purpose.
🐉 Lead with intention: Master leadership skills that foster trust, collaboration, and accountability, while inspiring your team to do the same.
🔥 This program isn’t just for managers. It’s for anyone ready to lead: at work, in life, and within themselves.
The next cohort starts September 2, 2025—this is your chance to become the leader you were meant to be.
🐉 Secure your spot now: https://www.avagasso.com/lead
So tell me: what’s a moment when a leader coached you instead of just managing? Let’s talk. 🐉🔥
I usually talk about a facilitative style of leadership. It is somewhat similar yet different to a coaching style.